general catalystGeneral Catalyst is one of the largest and most influential VC firms in the US. But it lacked the name recognition of its competitors.
So we created entertaining LinkedIn video content that elevates the perspectives of GC leaders — ultimately reaching founders who are looking for investment partners.
WE CREATED VIDEO FRANCHISES LIKE:
GC Pop Quiz:
A socially-native format to elevate company thought leaders
HT’s Hot Takes
Sharp analysis from the CEO, while he brews a coffee
You Asked, GC Answered
Responding to real questions in the comments section
Beginner’s Mindset
Advice from the CEO to young founders
And quick-turn, on the ground content at important events